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Barti Ddu inspiring marketing award win

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open_book_on_tabl_450CEREDIGION Library’s Children and Schools Library Service have won a ‘Highly Recommended’ prize at the Marketing Excellence Awards for Libraries, Archives and Museums in Wales.

The prize was awarded to the Library Service in a ceremony at the National Library of Wales at the end of February for jointly arranging a special workshop for Year 7 pupils based on the novel Barti Ddu by T Llew Jones. The workshop was held at the Urdd Camp at Llangrannog in September as part of the T Llew Jones Centenary Celebrations in the County. This was for a Joint Marketing Project between the Library Service, the Education Service and Gwersyll yr Urdd Llangrannog.

Delyth Huws, Ceredigion’s Children and Schools Librarian, said: “It was such a pleasure to be able to collaborate with the Education Service and Gwersyll yr Urdd Llangrannog on such an exciting project promoting reading and literacy for the County’s Secondary School children. We had a fantastic day, and everyone thoroughly enjoyed the activities arranged. This prize is in recognition of all the hard work done by everyone involved to ensure the day’s success. Barti Ddu’s spirit was truly alive at Llangrannog on that day!”

Councillor Dafydd Edwards, Cabinet Member with responsibility for Customer Services, said: “It’s wonderful to see the children, departments and organisations working together to discover the magic of books, and see a local story by the renowned T. Llew Jones being used to help them achieve this prize.”

The Marketing Excellence Awards are part of the Welsh Government’s ‘Attracting the Audience’ programme for libraries, archives and museums, and recognises work done by library, archive and museum staff across Wales, often without much funding or resources.

Deputy Minister for Culture, Sport and Tourism, Ken Skates, commented: “We want to see as many people as possible using our excellent library, museum and archive services across Wales so that they can benefit from what’s available. Marketing plays an important role in encouraging people to use these facilities and I’m pleased we are recognising the positive work being done across the sector, despite the challenges.

“The standard of entries in this year’s awards has been excellent; it’s pleasing to see so many examples of good practice within these sectors and some really innovative ideas.”

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Community

Time given to develop Parc Natur Penglais

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New steps: At Parc Natur Penglais

VOLUNTEERS, including students, have given around 500 hours of their time to develop Parc Natur Penglais.

Along with support from Ceredigion County Council, the Group have built around 100 steps in 5 different places which has made the park a great place to walk, play and enjoy around a number of safe paths.

Councillor Mark Strong said: “Knowing that we have the support of the local community makes such a difference to peoples’ enthusiasm and having the grant from Aberystwyth Town Council, Cambrian News and Tesco made it possible. Volunteers can make a relatively small sum of money go long way.”

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​RSPCA aim for Christmas number one​

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'Stars' by Lucy Ellie​: Help it get to number one

M​USIC fans across Wales can help the RSPCA secure the Christmas number one slot, and provide vital support for animals in need across the country.

The animal welfare charity has thrown its hat into the ring to claim the festive chart accolade – as up-and-coming singer Lucy Ellie covers Simply Red’s hit song ​’​Stars​’​ in aid of the RSPCA.

‘Stars’ is the soundtrack to the charity’s ‘Kindness at Christmas’ video, which has already gone viral with over ​two million views online across a variety of platforms.

The tear-jerking video tells the story of Woody the Christmas toy pup who who is thrown out with the rubbish before being rescued and taken in for care by the RSPCA.

Proceeds from the single are being donated to the RSPCA to help in their work rescuing, rehabilitating and rehoming thousands of animals every year.

RSPCA Cymru is again bracing itself for a busy festive period. In December 2016 and January 2017 alone, in Wales, 5,932 incidents were reported to the RSPCA – with 141 of these on Christmas Eve, Christmas Day and Boxing Day.

Lucy Ellie Cooper, who works at the charity, said: “This was a lovely opportunity for me to combine my two loves – animals and music.

“Outside of my job at the RSPCA I am a country music singer and songwriter, so when the chance came up to record such a fantastic and well-known song for the charity’s Christmas video, I jumped at it. I really hope people will take Woody’s story into their hearts and support the RSPCA this winter.”

You can help the RSPCA rescue, rehabilitate and re-home animals in desperate need of care, and support the charity’s ‘kindness’ campaign online

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Community

Charity games raise over £2000

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Team Tesco: Raised over £2000 through three football games

NOT all heroes wear capes and Tesco Aberystwyth’s very own Community Champion, Natasha Worrall has proven this raising a staggering £2,096.27 for local and national charities.

Natasha, the brainchild behind the charity football events, came up with the idea first off by challenging Tesco’s neighbours, Marks and Spencer’s, to a football match, she quickly set her powers to work and contacted Aberystwyth Football club who were more than happy to help and allowed use of the pitch.

The Big Day arrived, there was a lot of tension and passion on the pitch that night, it was more than just about winning a match it was the status, the pride and most of all bringing people together to raise money for three great causes; Diabetes UK, British Heart Foundation and Mind. Hundreds of supporters braved the cold October evening to support the players and Tesco stole the show with a 7-1 victory and an amazing £607 was raised.

Natasha now had a taste of success under her cape and wanted to really get this event of the ground and challenged supermarket rivals, Morrisons to a match! The response for Tesco vs Morrisons was just what Natasha wanted and a November date was set.

Tesco now had experience in their boots and both teams had everything to play for. Victory once again went to Tesco who pipped Morrisons at the post and clawed back to a 5-4 victory raising a further £648.15 for Diabetes UK, British Heart Foundation and Clic Sargent.

In true football fashion Natasha wanted a hat trick but could Team Tesco achieve this? Last Sunday (Dec 3) seemed the perfect opportunity and the opponents who were up for the challenge came from Bronglais Hospital and their chosen charity Pila Pala, Llwyn yr Eos. What a match! And what great team to take victory, Hywel Dda 2 – Tesco – 0. A rematch could certainly be on the cards especially as they raised the biggest amount ever of £841.12.

Behind every success there is always great team and working with Natasha and the players a number of local heroes who helped, Ruth’s kitchen provided heroic meals for all the players for a £1 donation, Aberystwyth women’s Team loaned their footballs, the Referees, linesmen, stewards, security, first aiders and ball boys and girls who all donated their time free of charge.

Team Tesco are looking for more opponents to play and raise even more money for local charities, if you are interested please call into Tesco store and see Natasha.

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