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Local radio can now share more content

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Narberth studio: DJ Toby Ellis hosts a show live

Narberth studio: DJ Toby Ellis hosts a show live

FIVE out of six Town and Country Broadcasting stations have been given permission to share more programming, the regulator has announced. Radio Carmarthenshire, Scarlet FM, Radio Pembrokeshire and Radio Ceredigion can now share programmes 24 hours a day rather than the previously allowed 12 hours a week. Ofcom has also approved a format change request for Bridge FM to share all programming with Nation Hits (previously Swansea Bay Radio). Ofcom agreed the changes, even though the Pembrokeshire and Carmarthenshire licences are not located within the same ‘approved areas’. Pembrokeshire is in the West Wales area and Carmarthenshire falls in the North Wales approved area.

A spokesperson for Ofcom told The Herald: “We were cognisant of the fact that the licence already has limited programme sharing permissions in place with the neighbouring Pembrokeshire, Carmarthenshire and Swansea licences, which are located within the West Wales ‘approved area’.” The spokesperson added: “There was also a good case for arguing that, in terms of historical cultural affinity – Ceredigion, Carmarthenshire and Pembrokeshire were all part of Dyfed County Council between 1973 and 1996 – the population of Ceredigion looks to the West Wales ‘approved area’ (notably towns in the Pembrokeshire and Carmarthenshire areas) as much as they do to any of the towns in the North Wales ‘approved area’.

In addition, the small scale of this licence (Measured Coverage Area 72,088) presents an economic case to provide this shared service from premises where overheads may be divided with other radio services.” Speaking to The Herald by telephone, Managing Director of Town and Country Broadcasting, Martin Mumford said: “We’ve recently made some technical changes with the regulator Ofcom to allow our three radio licenses in West Wales to share their programming. We actually implemented these changes on air some time ago. The changes allow us to introduce even more live and local programming into each station and there are no plans to change the identity of any of our highly successful West Wales stations.”

Mr Mumford added: “We are very proud to have built one of Wales’ biggest media companies having originally launched Radio Pembrokeshire back in 2002 – the latest audience figures released today confirm Radio Pembrokeshire as achieving one of the highest percentage reaches in UK radio.” Marc Tierney, a former Programme Manager with Radio Pembrokeshire told The Herald: “When I joined Radio Pembrokeshire it had a really strong local focus, it was on everywhere. Listeners really valued local news and programmes made by people that knew every corner of the county. People are getting their local news and traffic information using social networks or newspaper websites, local information is more accessible than it ever was.

There isn’t any evidence to suggest that this will impact radio listening in the foreseeable future but with Digital Radio becoming more popular, competition for listeners is increasing.” Industry website radiotoday. co.uk said: “If Town and Country Broadcasting change their schedules to meet the new minimum requirements, the company will have a single schedule on Bridge FM / Nation Hits, and a single schedule on Radio Pembrokeshire, Radio Ceredigion and Scarlet FM/Radio Carmarthenshire.”

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New Quay RNLI lifeboat crew trains with lifeguards

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NEW QUAY lifeboat station hosted a special training evening with the lifeboat crew and Ceredigion’s RNLI lifeguards last week.

Pete Yates, one of New Quay RNLI’s inshore lifeboat helms, worked closely with Ceredigion lifeguard supervisor, Tirion Dowsett, to plan scenarios for the teams to practice working together in casualty care situations.

A large scale scenario included four casualties to be dealt with by the inshore lifeboat crew and two lifeguard teams on a nearby beach, whilst a third lifeguard team and lifeboat crew members dealt with a separate scenario at the lifeboat station.

Pete said: “It was a great evening of training. We had 9 lifeguards and 13 lifeboat crew in attendance.

“The main scenario included casualties suffering from hypothermia and propeller injuries. A second scenario involved a mechanic suffering head injuries in the forepeak of the all-weather lifeboat and requiring extraction on a stretcher.

“On completion of these scenarios we all gathered back at the station where one of our senior crew members sprung a great act at being a diabetic having a hypo, and being suitably angry and aggressive.”

Roger Couch, New Quay RNLI’s Lifeboat Operations Manager, added: “It was great for our lifeboat crew members to work with the lifeguards as it builds a deeper understanding of each other’s roles and encourages teamwork between us. This is of great benefit when dealing with real life casualty care situations.”

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Coastguard rescues dog stuck on cliffs

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LAST TUESDAY (Aug 27), New Quay RNLI’s inshore D-class lifeboat, Audrey LJ, was tasked by Milford Haven Coastguard to assist the Coastguard with a dog stuck on the cliffs near New Quay.

The volunteer crew launched the inshore lifeboat at 1.50pm with four crew members on board and made their way south down the coast.

Brett Stones, New Quay RNLI’s helm said: “We located the dog on the cliffs by Castell Bach, near Cwmtydu. We stood by while the Coastguard team caught the animal. The dog was unharmed and safe with the Coastguard so we were stood down.

“However, while returning to station we were then tasked to a small vessel with engine failure. We towed the stricken boat with three people on board back to New Quay. We rehoused the inshore lifeboat and it was ready for service by 2.40pm.”

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New maintenance Lorries cut carbon emissions

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The Ground Maintenance Team has purchased three new lorries to support ground maintenance services in Ceredigion.

The new lorries will move Ceredigion County Council’s Ground Maintenance Service’s equipment to and from the grounds that they look after. The lorries will also take cut grass away for composting. This provides the most efficient way of maintaining the areas that the team is responsible for.

Councillor Dafydd Edwards is the Cabinet member responsible for Highways and Environmental Services together with Housing. He said: “The new vehicles replace ones which had provided excellent service for almost 20 years. They are fitted with Euro 6 engines which are considerably more efficient and better for the environment.”

The Grounds Maintenance Team is also incrementally introducing electric-powered mowers, blowers, hedge cutters and strimmers into its fleet. This equipment is better for the environment, is easier to use and causes less noise and vibration.

The new lorries support Ceredigion County Council’s commitment to be a net-zero carbon council by 2030.

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