Connect with us
Advertisement
Advertisement

News

Western Telegraph threatens Herald over advertising standards

Published

on

thomas

Herald boss: Thomas Sinclair at WHSmith in Cardigan

THE NEWLY appointed publisher of The Western Telegraph has challenged its new rival newspaper, The Pembrokeshire Herald, to provide evidence on print figures or face being reported to the authorities.

In a letter to Herald acting editor Thomas Sinclair, The Telegraph’s confident new boss, Dean Merrick, described how he believed that claims The Herald has been making over the number of copies being printed per week were ‘untrue’.

In the letter Mr. Merrick said: “It has come to my attention on your marketing pack that is accessible on your website that you claim that you print 20,000 copies weekly of The Pembrokeshire Herald. We believe your claim to be false.”

He added: “I hereby provide you with seven days notice from August 29 to respond to confirm your print figures. If you fail to respond within the 7 day period my complaint will be passed onto the Advertising Standards Authority who will investigate the matter further.”

County Show 2014: 17000 readers is the clear message.

County Show 2014: 17000 readers

Thomas Sinclair hit back saying: “Our old pre-launch media pack claims a print run of 20k, but we have a new revised version. The number of copies printed each week, however, is immaterial for newspaper advertisers. It goes without saying that what businesses need to know is how many readers a publication has – or the circulation.”

Mr Sinclair said: “Something has clearly rattled The Western Telegraph. The latest JICREG data, updated on April 1, 2014 shows that the WT’s circulation is at an all-time low of 15,753 copies.”

The Herald boss added: “We clearly and repeatedly explain to our customers that we have 17,000 weekly readers. This has been printed on the front page of The Herald several times. It is in all our marketing material. It is what our sales staff consistently tell customers. It was even on the huge banners on top of our two storey stand at the County Show this year.”

Clear message: 17000 readers on banners at Milford Carnival this year.

Clear message: 17000 readers on banners at Milford Carnival this year.

Mr Sinclair added: “The media pack, which is being referred to, is the one which was designed before the Herald was launched. As reported on the BBC we did launch the paper with a 20,000 print run at launch, but cut this fairly soon after starting. The new and improved media pack which we have been circulating since then quotes a print run of 10,000 copies per week. We do print more than this but we have kept the number to the lowest we print. Contrary to what The Western Telegraph’s publisher has claimed, the old media pack is not accessible via the Pembrokeshire Herald homepage.”

Mr. Sinclair concluded: “Print figures aside, there is one thing which is clear. The Pembrokeshire Herald readership is on the way up, and the Western Telegraph’s is quite obviously on the way down.”

“With what the JICREG data has revealed this year, combined with what our stockists are telling us, I would not be surprised if we have eclipsed the Western Telegraph in reader numbers already.”

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

Ceredigion Youth Service’s Summer Activity Programme

Published

on

THIS YEAR, Ceredigion Youth Service’s Summer Programme offers a wide range of activities over a period of four weeks during the summer holidays. There are 19 different projects, activities, workshops and events planned for young people aged 11-25 from across the county.

Activities this year focus on topics such as employability and upskilling, health and wellbeing, participation, sport and leisure and the environment. Young People will have the opportunity to develop new and existing skills including self-esteem, confidence, communication and problem-solving. They’ll all be held in fun environments where they’re able to meet new people, gain accreditation and participate in a range of activities.

Activities include a summer camp, an adventure residential stay, mountain biking, trips, taster workshops and more.

Gethin Jones is Ceredigion Youth Service’s Principal Youth Officer. He said: “The Summer Programme has been a big success for a number of years. It is of great importance to us that we continue to offer both targeted and open access opportunities for young people during school holidays, as well as term time so that support and engagement is available to young people throughout the year.

“The program offers a range of fantastic opportunities for young people from all across the county to get involved with, providing them with valuable opportunities and experiences that educate, build skills and develop confidence and esteem.”

Councillor Catrin Miles is the Cabinet member responsible for Learning Services, Lifelong Learning & Leisure. She said: “The Ceredigion Youth Service is providing a quality service which is clearly beneficial to our young people over the summer. The activities are great opportunities not only to enjoy but also to develop educationally, personally and socially.”

Continue Reading

News

Ceredigion Autism Conference 2019

Published

on

ON JULY 5, 2019, Ceredigion Autism Spectrum Team and Aberystwyth University Accessibility Services hosted the Ceredigion Autism Conference at Aberystwyth University.

At the sixth annual conference, autistic people focused on what is important to them about how other people think about autism. They also looked at how they are supported if and when they need support, and how other people can help them to build self-esteem, confidence and identity.

The conference was attended by over 130 people, bringing together autistic people, parents, carers and professionals from health, education and social care services and the voluntary sector. The agenda promoted our shared ethos and vision of understanding autism as a different way of thinking, learning and being; different but equally valuable.

Councillor Alun Williams, Ceredigion County Council’s Cabinet member with responsibility for Adult’s Services and Champion for people with learning disabilities co-chaired the conference with John Harrington Head of Accessibility Services, Aberystwyth University. The conference was opened by Carys James, Corporate Lead Officer for Children and Adult Services.

Councillor Williams said: “This was the sixth autism conference to be held in Aberystwyth and once again was very well attended. Whilst the audience was a healthy mix of autistic people, friends and carers alongside professionals working in related fields, the speakers and panellists were all autistic people. This allowed them to set the agenda and provided a unique learning opportunity for professionals to better understand the kind of support that can make a positive difference and to further improve the services we provide in Ceredigion.”

John Harrington said: “It is always an immense privilege to co-host the Ceredigion Autism Conference at Aberystwyth University. This year’s line-up of key note speakers were all inspirational and thought provoking about their autistic journeys through life.”

Key notes speakers this year were Chris Bonnello, who gave his 11 top tips for building autistic adults and children; Marianthi Kourti, who spoke about the challenges of being an autistic autism professional; and Kieran Rose, who gave a moving and insightful presentation about the effects of ‘masking’ and about what needs to change for autistic people to be fully accepted and supported.

For the closing session of the day, local autistic individuals joined the key speakers to form an expert panel, giving their experiences and perspectives of support services and answering questions from the audience.

Continue Reading

Community

Ceredigion Leisure Centres Summer holiday programme

Published

on

A BUSY TIMETABLE of inclusive summer holiday activities for children has been organised across all Ceredigion County Council-run leisure centres in the county.

From football to bouncy castle sessions, from cycling skills to archery, there’s a wide variety of activities to choose from over the course of the summer.

There will also be day camps and multi-skills activity days available at some of the leisure centres, for children to attend for the whole day. There’s even a day trip to the beach with Teifi Leisure Centre!

A range of learning to swim programmes are available at Lampeter Swimming Pool and Plascrug Leisure Centre across the summer holidays. A week of swimming lessons will be delivered solely through the medium of Welsh in Plascrug Leisure Centre starting on 5 August.

Councillor Catrin Miles is the council’s Cabinet member with responsibility for Leisure Services. She said: “Ceredigion Actif is once again providing a busy timetable of fun activities during the summer. It’s a healthy and worthwhile way for children to spend their time during the summer.”

Booking for sessions is essential and staff at leisure centres reserve the right to cancel any session if attendance is too low.

For further information on the summer holiday activities planned, visit the Ceredigion Actif website.

Continue Reading

Popular This Week