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Western Telegraph threatens Herald over advertising standards

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Herald boss: Thomas Sinclair at WHSmith in Cardigan

THE NEWLY appointed publisher of The Western Telegraph has challenged its new rival newspaper, The Pembrokeshire Herald, to provide evidence on print figures or face being reported to the authorities.

In a letter to Herald acting editor Thomas Sinclair, The Telegraph’s confident new boss, Dean Merrick, described how he believed that claims The Herald has been making over the number of copies being printed per week were ‘untrue’.

In the letter Mr. Merrick said: “It has come to my attention on your marketing pack that is accessible on your website that you claim that you print 20,000 copies weekly of The Pembrokeshire Herald. We believe your claim to be false.”

He added: “I hereby provide you with seven days notice from August 29 to respond to confirm your print figures. If you fail to respond within the 7 day period my complaint will be passed onto the Advertising Standards Authority who will investigate the matter further.”

County Show 2014: 17000 readers is the clear message.

County Show 2014: 17000 readers

Thomas Sinclair hit back saying: “Our old pre-launch media pack claims a print run of 20k, but we have a new revised version. The number of copies printed each week, however, is immaterial for newspaper advertisers. It goes without saying that what businesses need to know is how many readers a publication has – or the circulation.”

Mr Sinclair said: “Something has clearly rattled The Western Telegraph. The latest JICREG data, updated on April 1, 2014 shows that the WT’s circulation is at an all-time low of 15,753 copies.”

The Herald boss added: “We clearly and repeatedly explain to our customers that we have 17,000 weekly readers. This has been printed on the front page of The Herald several times. It is in all our marketing material. It is what our sales staff consistently tell customers. It was even on the huge banners on top of our two storey stand at the County Show this year.”

Clear message: 17000 readers on banners at Milford Carnival this year.

Clear message: 17000 readers on banners at Milford Carnival this year.

Mr Sinclair added: “The media pack, which is being referred to, is the one which was designed before the Herald was launched. As reported on the BBC we did launch the paper with a 20,000 print run at launch, but cut this fairly soon after starting. The new and improved media pack which we have been circulating since then quotes a print run of 10,000 copies per week. We do print more than this but we have kept the number to the lowest we print. Contrary to what The Western Telegraph’s publisher has claimed, the old media pack is not accessible via the Pembrokeshire Herald homepage.”

Mr. Sinclair concluded: “Print figures aside, there is one thing which is clear. The Pembrokeshire Herald readership is on the way up, and the Western Telegraph’s is quite obviously on the way down.”

“With what the JICREG data has revealed this year, combined with what our stockists are telling us, I would not be surprised if we have eclipsed the Western Telegraph in reader numbers already.”

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Herald publisher ceases operations

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HERALD NEWS UK LTD, the company which prints The Pembrokeshire Herald, The Carmarthenshire Herald and The Llanelli Herald has ceased operations.

Editor of Pembrokeshire Herald, Thomas Sinclair said: “After finalising today’s paper to go to print yesterday, a meeting was held last night. It was confirmed that the expected further investor funding would not be made available for the company.

“This meant that operations need be halted as the businesses was not able to pay its ongoing costs.

“At 10am today the 24 members of staff working at the newspaper have today been given notice of redundancy.

“We are absolutely devastated that after nearly 7 years and hundreds of editions of the paper we can no longer continued.”

“I would like to think that over those years, some of the stories we have written have made a difference to Pembrokeshire and beyond.”

Director of Herald News UK Limited, John Hammond said: “The company accountant could be appointing administrators as soon as next week.”

“The Owners of The Pembrokeshire Herald came to the conclusion last night during a finance meeting that the venture is no longer financially viable.

“Whilst every conceivable effort has been made to improve the financial situation of the business, we have to face the fact that there is no way that we can now continue in a solvent position.

“Whilst there has been a slow decline in readership of local newspapers, our costs for wages, printing and transport have substantially increased.”

“We would like to thank all of our loyal readers and staff.”

<img class=”wp-image-51343 size-large” src=”http://pembrokeshire-herald.com/wp-content/uploads/2019/03/herald2-1024×678.jpg” alt=”” width=”740″ height=”490″ /> Community: Herald titles were campaigning newspapers<img class=”wp-image-51344 size-large” src=”http://pembrokeshire-herald.com/wp-content/uploads/2019/03/herald3-1024×565.jpg” alt=”” width=”740″ height=”408″ /> Popular: 45,000 people read Herald titles each week in west Wales

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Theatr Felinfach Performing School presents CAMAU

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OVER the past few months enthusiastic members of Theatr Felinfach Performing School have been developing new skills through a series of masterclasses with Theatr Genedlaethol Cymru.

The members have been busy creating material through scripting, directing, choreography, clog dancing, folk dancing and much more. All their hard work will be shown in their ‘CAMAU’ (steps) performance on Monday 28 October, 7:00pm at Theatr Felinfach. This is your chance to see the fruits of their labour!

The Performing School was established in January 2017 and has now grown into a very popular group. It’s a great opportunity for 7-18 years olds to gain new experiences in theatre skills through the medium of Welsh and to make new friends who share the same passion for performing.

This year two trips were organized for members of the Performing School. In June, the group visited the ‘Lexicon’ show by the UK’s leading large-scale circus company ‘NoFitState’ in Bluestone, Narberth. The audience was amazed at the performers’ talents and agility and seeing the children’s faces was invaluable.

Later in July, the group visited ‘Chores’ at Aberystwyth Arts Centre, a production organised by Cluster Arts, an Australian company. The story was about two young boys playing in their mess of a room where they began using their acrobatic skills to sort out the carnage. The show was inspired by ‘slapstick’ legends Buster Keaton and Charlie Chaplin.

Theatr Felinfach hopes to continue taking members to see various shows and productions to give them the opportunity to experience professional theatre.

The Performing School meet each Thursday evening – the primary members (7-11 years) from 4:30pm to 5:30pm and the older members (12-18 years) from 5:30pm to 7:00pm.

Membership fees are every half term and range between £30 and £35 depending on the age of the members.

If you would like more information about the Performing School and how to become a member in the new year, please contact sioned.thomas@ceredigion.gov.uk or call 01570 470697.

Tickets for ‘CAMAU’ are £6 for adults, £5 for OAPs and theatre members and £4 for students and Children. They’re available from the Box Office on 01570 470697 or online at theatrfelinfach.cymru.

 

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New plaque unveiled at Cardigan War Memorial to honour three fallen soldiers from Cardigan

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A NEW plaque was unveiled at Cardigan War Memorial to honour three fallen soldiers from Cardigan. The plaque was unveiled during a public Commemoration and Dedication Service on 12 October.

The plaque commemorates Michael J. Dunphy who gave his life in the 1982 Falklands War and Lee T. Davies and David M.E. Greenhalgh who gave their lives in the 2001-2015 conflict in Afghanistan. The plaque was unveiled by Her Majesty’s Lord-Lieutenant of Dyfed, Miss Sara Edwards.

Councillor Paul Hinge is Ceredigion County Council’s Armed Forces Champion. He said: “It was an honour and privilege to welcome everyone to the Service of Commemoration and Dedication, not only as a son of Cardigan, but as a veteran myself and Ceredigion County Council’s Armed Forces Champion.

“The three fallen soldiers of Cardigan, Michael Dunphy, Lee Davies and Dave Greenhalgh paid the ultimate sacrifice and their names are now immortalised on Cardigan War Memorial honouring their sacrifice.

“It was a privilege to work with all stakeholders involved in planning the day including the families, regiments, Cardigan Town Council and Ceredigion County Council officers. We were delighted with the strong attendance on Saturday which was a testament to how important this Commemoration is to all concerned. It was a fitting tribute to the fallen soldiers of Cardigan.”

 

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